China supports nearly 1.71 million IPTV users at end of 2Q

There were 1.708 million subscribers of IPTV (Internet Protocol TV) service in the China market at the end of the second quarter of 2008, growing by 396,000 or 30.2% on quarter and by 132.1% on year, according to China-based consulting company Analysys International.

The exceptionally large growth in IPTV user base was due to the increased demand attributable to the Beijing 2008 Olympic Games, Analysys pointed out.

China market: IPTV operators
Company	Occupation of total number of subscribers at the end of June 2008
UTStarcom	40.1%
Vcom (Chinese)	34.4%
ZTE (Chinese)	21.9%
Huawei Technologies (Chinese)	3.5%
Alcatel Shanghai Bell	0.2%

Source: Digitimes

The time is not right for IPTV to comprehensively promote "Shanghai model"

Reuters Analysys International analysis, from Shanghai Telecom and Shanghai Media Group cooperation IPTV business operations of the "Shanghai model", the comprehensive promotion of the time is not right to promote the three face difficulties.

Analysys International on August 26 - Analysys International, "the second quarter of 2008 quarterly monitoring China's IPTV market" data, the 2008 second quarter total of IPTV subscribers in China reached 1.708 million, of which IPTV users in Shanghai close to 450,000, Accounted for 26 percent overall. Shanghai IPTV development of the good trend, IPTV main reasons for the "Shanghai model" of success. "Shanghai model" by Shanghai Telecom and Shanghai Media Group cooperation IPTV service operators. Shanghai Telecom is mainly responsible for the IPTV network construction, value-added business operations, product sales, and so on; SMG IPTV is mainly responsible for the introduction of audio-visual content, EPG, such as the design work, marketing, "the new TV views" as the main Propaganda points.

Analysys International analysis: Shanghai model is the basis of Shanghai Telecom, Shanghai media and various content providers jointly build healthy industrial chain, win-win cooperation. SMG is rich in audio-visual business class, and Shanghai Telecom has a rich network construction, channel promotion, value-added business operations experience, the "Shanghai model" made full use of Shanghai Telecom and SMG's Advantages, to provide users with a live broadcast , On demand, time-lapse, back at the news, real estate, food, games and other business. However, to the "Shanghai model" to conduct a comprehensive promotion of the three face difficulties:

The first is the cooperation with local radio and television difficult. China Radio fragmentation of the situation around the radio and television decided to circumstances vary. Developed areas of broadcasting, such as Beijing, Nanjing, Shenzhen and other places, the basic conditions for its own good, but also possess the necessary conditions for the network infrastructure, they will be combined with existing resources, and actively explore new digital television to the interactive television business forward, and thus IPTV will face the same form of competition. So will resist IPTV in the region to promote. Following the two cities radio and television, weak economic foundation, and do not have large-scale construction or transformation of the power network, and digital TV to the entire burden brought about by the time also difficult to shake off, and telecommunications to form a strong confrontation. But in view of values and interests of the Suan Putao psychological, although there are some opportunities for cooperation, but be difficult.

Secondly, resources will be facing as a bottleneck. The development of IPTV rely solely on local radio and television operators with limited resources video is not enough, as part of on-demand, live, time-lapse, back, information browsing, games and other media-oriented TV shows, the powerful and rich in content is The key to attracting users.

Third, the spending habits of different geographical differences will be operating on the face challenges. China's vast territory, the consumption power of different geographical, spending habits there are differences in operational planning and operation of the market in Shanghai will certainly be different, need to have local characteristics and meet the spending habits before the market recognition.

In short, the current IPTV in China is still at an early stage of development, the multi-national monitoring system for the impact of the current industry environment, in particular, difficult to break through the constraints of local radio and television, the more difficult to build from benign IPTV industry chain, therefore, IPTV in Shanghai Mode of time is not ripe to promote comprehensive.

Analysys proposed telecom operators: 1, China's national conditions and determine the development of IPTV industry and difficult to separate the road from the radio and television, takes a good grasp of local radio and television with the interests and common prosperity; 2, you can try from the party building, agriculture and other sectors of the Business start and gradually increase the scope of cooperation, 3, learn from the successful model of Shanghai, focusing on IPTV customer base and demand for the breakdown of the excavation, for different customer base to differentiate their products and the development of innovative business models.

Six CMMB Terminals Gain Certificates From SARFT

The State Administration of Radio Film and Television of China has released the second round certification results of China Multimedia Mobile Broadcasting terminals and CMMB terminals produced by six companies finally gained their certificates.
The six newly authorized companies include Qway Multimedia Technology (Shenzhen) Co., Ltd.; Shinco Electronic Group Co., Ltd.; Guangdong Gaoke Electronics Co., Ltd.; Beijing Tianyu Communication Equipment Co., Ltd.; Shenzhen Xing Hua Bao Electronic and Technology Co., Ltd.; and Shenzhen Vita Electronics Co., Ltd. Previously, three CMMB terminals produced by Lenovo, ZTE and Tianyu gained certificates in the first round quality judgement of SARFT.
Staring from July 22, 2008, the quality judgment of CMMB terminals was implemented by the Academy of Broadcasting Planning under the direct leadership of SARFT. At present, over 20 companies have handed in quality judgment applications to the academy.
According to the Academy of Broadcasting Planning, the network tests for CMMB terminals, which are divided into performance test, test points test and software test, are very strict. To accelerate the quality tests of CMMB terminals, the academy set up a special group to ensure the efficiency and high-quality of the quality tests. At the same time, its testing center also helps these manufactures to optimize the functions of their products, so as to meet the standards of SARFT.
Source: Chinatechnews

First CMMB TV turner on mobile phone

Based on the current CMMB (mobile multimedia broadcasting) technology TV's first SD card has come out, and more products also are stepping up efforts in research and development. It is understood that the external SD card as long as the TV into the phone's SD slot, you can go CMMB receive signals, the digital television experience, no longer need to install additional software and hardware. The current SD cards from companies as widely welcomed the production, the Windows operating platform to support the use of mobile terminals.

China Telecom Announces IPTV Procurement Firms

China Telecom (NYSA: CHA; 0728.HK) has announced the winning lists of equipment manufacturers that provincial branches should use for IPTV 2.0 platform and terminal equipment procurement. The winning manufacturers were split into three areas: systems platforms, standard-definition terminals and high-definition terminals.

For systems contracts, telecom equipment manufacturers ZTE (0763.HK; 000063.SZ), UTStarcom (Nasdaq: UTSI), and Alcatel-Lucent were chosen, and provincial operators looking to build new systems should select from the offerings of these three companies.

For standard-definition terminal contracts, the winning companies included ZTE, UTStarcom, Coship (002052.SZ), Motorola, Huawei, Postcom, Sunniwell, Alcatel-Lucent, Yuxing, 30 Kaitian and Changhong (600839.SH). China Telecom requested that provincial operators give preference to manufacturers ranked earlier in this list.

For high-definition terminal contracts, provincial branches can choose between ZTE, UTStarcom, Alcatel-Lucent, Postcom and Changhong.

The prices for terminal equipment will be set at the prices used by the companies when applying for procurement status, and China Telecom branches are not allowed to instigate a second round of price negotiation or discounting.

Source:marbridge consulting

China Telecom Announces IPTV Procurement Firms

China Telecom (NYSA: CHA; 0728.HK) has announced the winning lists of equipment manufacturers that provincial branches should use for IPTV 2.0 platform and terminal equipment procurement. The winning manufacturers were split into three areas: systems platforms, standard-definition terminals and high-definition terminals.

For systems contracts, telecom equipment manufacturers ZTE (0763.HK; 000063.SZ), UTStarcom (Nasdaq: UTSI), and Alcatel-Lucent were chosen, and provincial operators looking to build new systems should select from the offerings of these three companies.

For standard-definition terminal contracts, the winning companies included ZTE, UTStarcom, Coship (002052.SZ), Motorola, Huawei, Postcom, Sunniwell, Alcatel-Lucent, Yuxing, 30 Kaitian and Changhong (600839.SH). China Telecom requested that provincial operators give preference to manufacturers ranked earlier in this list.

For high-definition terminal contracts, provincial branches can choose between ZTE, UTStarcom, Alcatel-Lucent, Postcom and Changhong.

The prices for terminal equipment will be set at the prices used by the companies when applying for procurement status, and China Telecom branches are not allowed to instigate a second round of price negotiation or discounting.

Source:marbridge consulting

Huawei digital entertainment solution

Digital entertainment solutions focus on entertainment media and communications fields of product integration research, development, services and operations, focused on creating integrated IP media entertainment, mobile media and entertainment, which integrates digital television, media and communications-oriented integration, fixed and mobile Integration of the media center solutions for the carrier's successful transition assistance.

Digital entertainment solutions for the IPTV, Mobile TV, DTV, video surveillance and CDN, and other fields, while working to integrate the field of digital media and business advisory services, and digital media fields many well-known companies, equipment suppliers had full cooperation.

Huawei software business to focus on the customer experience and enhance the value of providing end-to-end solutions and the overall wealth of business experience, digital entertainment solutions to support high-performance media distribution system and multi-level Zuwangfangshi, operators can effectively reduce the TCO and CAPX, raise the maximum value of the network operators and users ARPU value.

At the same time, digital entertainment solutions open platform, can help operators to create interactive entertainment supermarket: a standard, open, modular system architecture design, support and the different components of the equipment manufacturers fast docking and integration, rapid adaptation of new business, The difference for operators to provide effective services to support and upgrade competitiveness.

In addition, digital entertainment solution is an integrated solution, which provides fixed and mobile convergence, media and communications integration DMC Media Center, for fixed and mobile users with a seamless experience of the media business, the maximum play to the integrated operators Network edge, edge content and user advantages, effectively enhance the value of network users and viscosity.

Huawei IPTV, Mobile TV, DTV, video surveillance and CDN solutions in the world has made remarkable achievements, and the scale of business and has accumulated rich experience in the construction and operation. As of December 2007, we have services in more than 30 countries and regions more than 50 operators, to become the mainstream of the global digital entertainment solution provider.

Rumor: SARFT CMMB Handsets Fail to Get Network Access Permit

Guangzhou Daily, 8/20/08

A source with a handset manufacturer is claiming that 40,000 TD-SCDMA/CMMB handsets procured by China Mobile (NYSE: CHL; 0941.HK) along with 1,000 CMMB handsets intended for the Beijing Organizing Committee for the Olympic Games, were denied a network access permits by the Ministry of Industry and Information Technology (MIIT), despite passing network access tests performed by the State Administration of Radio, Film and Television (SARFT). China Mobile is covering up that fact that the network access permits were denied, by claiming the handsets in question are still part of commercial trials.

Editor's Note: The move is likely part of a power struggle between the MIIT and SARFT over which mobile phone TV technology will become the national standard. SARFT is heavily pushing its preferred solution CMMB, whereas the MIIT favors the T-MMB standard. See also " SARFT Rallies IT Companies to Promote CMMB" MD 7/22/08 issue, "SARFT Dismisses T-MMB as National Mobile TV Standard", MD 4/07/08 issue, "SARFT Refuses to Compete for National Mobile Phone TV Standard", MW 1/19/07 issue, and "CMMB Selected as Mobile Broadcasting Industry Standard", MW 11/27/06 issue.

Via:marbridge consulting

China set-top box sales keep increase

The first half of 2008, China set-top box sales keep increase, CCID Consulting's research data shows that sales of the first half of the Chinese market a total of 11.689 million set-top boxes Taiwan, an increase of 110.1 percent.

The first half of 2008, to welcome the arrival of the Olympic Games, the regional operators also increased the intensity of translation, especially the CCBN held in March, has brought a lot of business orders. The first half of the Chinese market a total sales income of 4.181 billion yuan, up 73.6 percent, high-definition, interactive set-top boxes, and other high-end increase in sales, slowed the rate of lowering the prices of set-top boxes, making set-top box sales to the Chinese market and sales by the same .

Jiuzhou the second quarter of the overall force, domestic and international markets double harvest, Changhong in the second quarter to a stable performance to a 13.6% share of first place. Parker and Skyworth days in the third and fourth, respectively, the sales market share of 11.7% and 10.5%. It is worth mentioning that, with the soaring sales, with the exception of TOP10, other brands also have better performance, market share has been enhanced.

China STB market share

The first half of 2008, Beijing, Shanghai, Shenzhen, Tianjin has launched terrestrial digital television, Qinhuangdao, Qingdao, Shenyang and Guangzhou terrestrial digital TV will also launch, but sales for the general population has not yet set-top boxes on the ground in the market, Toshiba Led a number of brand launch terrestrial digital TV integrated machine, in Beijing, Qingdao and other Olympic cities sales, one of the set-top box integrates the functions of the television, the future integration of the sales are bound to affect the sales of set-top boxes; Satellite digital TV, June 9, stars on the 9th in the successful launch of a live satellite, but satellite broadcast policy and ground operators have not yet identified, satellite set-top box sales also no major improvement; the first half, China Telecom increased to IPTV The development, and issued a single procurement set-top boxes.

CTR Market Research:3.4% of China Olympics Viewers Use CMMB Devices

CTR Market Research, the market research subsidiary of CCTV, has conducted a survey of 1,500 people in 15 cities throughout China to ask about their media consumption patterns during the opening ceremonies of the Olympic Games.

The survey found that the 98.1% of individuals watched or listened to the ceremony. Of these, 97.7% viewed the ceremony on television, while 13.7% viewed the ceremony online, 11.4% listened to it on the radio, and 6.4% watched on televisions in public transit systems. The report also claims 3.4% of viewers viewed the ceremony on mobile handsets, primarily using the CMMB broadcast standard.

HDTV in Beijing Olympics

BEIJING, Aug. 8 -- Most people will not be able to watch the Olympics live but many have embraced new technology to enjoy the once in a lifetime experience. Yao Min, Liu Xiang and Roger Federer will be appearing on screens sized from two inches to 100 inches.

It's a rush now with more than 3,000 people installing IPTV every day, flat-panel TV sales surging and fans using laptops or PDAs to access the Olympics everywhere from hotels and shopping centers to airports.

High Definition TV

This is first time HD technology has been in use for a major international event ?? it has only been on the market for the past two years.

The CCTV HD channel's image quality is four times higher than that of DVD and HD truly enhances sport, say experts.

Though the HD content is relatively limited, it has fuelled the sales of TVs.

In the second quarter, large LCD panel sales jumped 23 percent to 117.9 million units, a new record, according to research firm DisplaySearch.

Shanghai Telecom's IPTV services, with two HD channels and replay functions, have attracted 510,000 users already, and the user base is expected to hit 800,000 by the end of this year.

In Shanghai there are three ways to access HD if you have an HD TV with definition of 720P (pixels) or 1080P.

You can subscribe to the Shanghai Media Group's cable-based service, which includes three HD channels and several standard definition (DVD quality) channels. The hotline number is 96877.

You can buy a HD TV set-top box to receive free wireless CCTV HD signals.

You can subscribe to Shanghai Telecom's IPTV (Internet protocal TV) service - but only certain parts of Shanghai can receive this HD signal. The hotline number is 10000.

Mobile TV

Mobile TV is good for viewing shorter events like swimming and sprinting or the replaying of highlights.

China Mobile launched its mobile TV program for 2G and 3G phones.

Source:Xinhuanet

USB TV Turner:DMB-TH More Clearly Than CMMB

Avermedia USB TV Turner:Only for China Market

Experience Mobile PC-TV Fun
What else can you really do in a long-distance vehicle journey? AVerTV DMB Volar with the superior mobile receiving capability provides you a luxurious but affordable feast to watch live digital TV programs. Now, no more worry about missing any moment of your favorite TV shows!

Enjoy your shows on iPod with real-time H.264 recording technology
The newest AVerTV 6 offers advanced real-time H.264 recording compression technology up to resolution of 320X240 iPod Video format recording. It also saves more than 4X hard disk spaces comparing with MPEG-2 format.

Ready for HDTV H.264 / MPEG-2 formats
The latest AVerTV 6 ensures that users are perfectly entertained! By supporting up to 1080i high definition TV viewing, the AVerTV DMB Volar offers users to watch and record HDTV programs with H.264 and MPEG-2 formats. Now, no more worry about missing any of your favorite TV shows!

• Free-to-air DMB-TH digital TV signal
• Support HDTV H.264 / MPEG-2 Live TV Viewing
• Recording Video in H.264 format & Playing on iPod
• Remote Control included to take complete control on PC-TV viewing
• Windows XP & Vista 32/64 bit support
• Low power consumption
• Support mobility up to 110 km/h when on the move.
• Net Weight: 25g

Source:Avermedia

China Digital TV and the Internet is the best investment

In the night of August 8 , started four hours of the Olympics opening ceremony, leaving the global audience of 4 billion is endless topic of conversation. According to the television ratings company AGB Nielsen Media survey data show that the 2008 Beijing Olympic Games opening ceremony of China set a record high ratings, according to data provided by the CSM, lit the Olympic cauldron moment, the Olympic Games opening ceremony of the national television ratings share climbed 90 Percent, to the opening night audience in the process of the highest points.

In the meantime, the Beijing Olympic Games is also the practice of using high-definition digital television technology to the world for broadcast commitments. According to the plan, the Olympic Games during the opening of the new CCTV HD channels in Beijing, Shanghai, Tianjin, Shenzhen, Qingdao, Shenyang, Qinhuangdao, Guangzhou and other cities on arrival, so 2008 is also considered the first year of terrestrial digital television.

At the same time, Morgan Stanley recently released report shows that in the current market penetration at 10% -50% of the "China Digital TV and the Internet is in the best investment."

Pay channel advertising revenue will exceed

"China is a surplus in the channel, TV channel 3000, of which more than 130 channels of pay, but the content is scarce, so everyone is抢you, and you can have content to influence the media." Attempts have been made since Built cable channels light media CEO Wang Changtian, in an interview with this reporter said.

But at the current stage, in foreign countries has been confirmed that the "content is king" of the law in China seems not so obvious, according to Morgan Stanley's report, China's content producers in the digital pay-TV industry in the chain " Often from very few ": the typical form of income distribution network operators 50:40:10 - with 50 percent, with 40 percent of television programmes are integrated with 10 percent, compared to U.S. cable operators Usually 20-30 percent of income for the purchase of television programmes.

Morgan report, for example, "said Song, Beijing --- Beijing monopoly of cable operators, not only its basic subscription fees under the 70 sets of programming content to pay the cost, but also to content providers to receive" landing fees "."

Therefore, in this case, content producers would prefer to pave the way into high-quality content channels, earn advertising revenue. Statistics show that in 2006 China's TV advertising revenue pay-TV revenue is 90 times.

However, an analyst at Morgan Stanley in view, the current growth rate, this kind of "advertising revenue and subscription television," the imbalance is only temporary, pay-TV in 2006 with revenue growth of 60 percent. " In the next 3-4 years, the average income for each paid channel will be more than the average open channel of advertising revenue, we believe that when content producers will have enough money and power production of high-quality programs to please the pay-TV The audience. "

Digital TV will be the turning point profit

Digital

Show that China's nearly 30 million digital TV users, and is expected to China's digital cable subscribers to the end of 2008 China's TV households will reach 13 percent of the number of viewers in 2009 will exceed the number of Internet users - because of its foundation China's cable TV subscribers and more than twice the number of Internet users.

But at the same time the industry have pointed out that the high rate of duplication of content, allows users to experience the advantages of less than pay-TV, hampering the domestic pay-TV growth. Figures show that China's cable TV household expenditure (APRU) was only 2-3 percent of the United States, under such circumstances, the value of the content industry will be further highlighted.

At the same time, the profitability of digital TV model diversification, have voted in the securities analysts that the digital television may soon will celebrate its earnings inflection point. "The cable television network operators, enterprises, the overall two-way conversion and network transformation is complete, profit model will be a fundamental change, from a simple cable network operators into a comprehensive information service provider." After the whole transfer Era ", pay-TV business, VOD on-demand, digital TV value-added services, information access business, and so on of those operations, will enable cable operators rely on transforming good network, the network continued to make marginal benefit increase, the marginal cost reduction. "

CSM Media Research and General Manager Wang Lan-chu said that "We are pinning hopes on the charges, the traditional TV is not charging this was a problem too long« But even if the charges, income is also limited, imagine if, in the digital TV e-commerce platform can be achieved, perhaps far more than the current size of the profits. "

Digital TV:The Temptation of Olympic High-Definition Channel

In order to train during the Olympic Games group of potential users in Shanghai, SiTV, recently launched a broad interactive audience in Shanghai for "zero pay" the enjoyment of digital television broadcast of a clean plan, that all the initial set-top box users free program. Shanghai's Oriental Cable, which claims to send 200 million yuan of set-top boxes, and from July 1, for the allocation of set-top boxes, or have built-in digital TV reception of the Shanghai people, including the CCTV broadcast of a free, six sets of Standard definition digital TV sets and a digital high-definition television programs. In Beijing, the Olympic Games will be launched during the DAB 16 sets of audio broadcasts, six sets of video multimedia broadcasting, including the CCTV News Channel and the sports channel, Beijing TV, as well as three sets of data broadcasting, including securities, transportation, music and other public service information. Six sets of video programs will have four sets of programmes broadcast in full during the Olympic Games Central Television and Beijing Television's Olympic program. The current high-definition channels on CCTV in Beijing free.

In addition, the opening of the Olympic high-definition digital TV broadcasting channel is also a competition for market weight. Beijing, Shanghai has launched terrestrial digital high-definition television channel, Shenzhen, Guangzhou will also be the recent launch of terrestrial digital high-definition signal. During the Olympics, radio and television in Beijing, Tianjin, Shanghai and other cities and six Olympic Games, Guangzhou, Shenzhen City have launched high-definition terrestrial television programmes, before the end of a 37 domestic cities will launch high-definition digital terrestrial channel.

Digital TV's main selling point for a clear image quality and the use of digital TV technology have multiplied the number of channels. In addition, digital signal transmission unlike analog signals as vulnerable to outside interference. As digital television by radio and direct operations, content rich resources. For the habit of watching television at home users, digital TV ratings to meet their needs, and have more members of the family is even more appropriate number of users.

UTStarcom Eyes Growing IPTV Market in China

Eyeing a rapidly growing IPTV market on the other side of the world, an IP-based solutions company with offices in Alameda, California, today announced that it’ll provide the platform for a new advertising system in China.

Officials from UTStarcom, Inc. say that a subsidiary of China Telecom Corporation Limited wants to use their IPTV platform “RollingStream” to deploy a new system. In building the video-based advertising for the subsidiary, called Guangzi Telecom Company Limited, officials fromUTStarcom say they’re doing the first work of its kind in the communist nation.

According to Robert Wu, chief executive officer of UTStarcom China, the company has a background in deploying and scaling “advance” IPTV solutions.

“The advertising deployment with Guangxi Telecom is a strong demonstration of how UTStarcom is enabling new interactive applications based on our RollingStream platform, and we’ll continue to work with leading service providers to provide innovative services for their customers,” Wu said.

Via:tmcnet.com

AGB Nielsen to measure TV audience of Olympics

By Patrick O'Donnell & Hou Xiaoying
China.org.cn correspondents reporting from Beijing

During a press conference Thursday afternoon in Beijing, AGB Nielsen, a leading media research company, discussed their plan to measure the size of the television audience of the Beijing Olympic Games.

Dr. Alberto Colussi, chairman of AGB Nielsen's management board, said that his company will be measuring audiences in 38 countries on five continents.

"Besides our international role, this time we are going for a role here in China," he said.

Colussi said that AGB Nielsen began measuring television audiences in China in 2005, but were restricted to a few major urban areas. He said he helped the company look outside these areas to learn more about the viewing habits of the Chinese countryside.

"Now we are measuring 10 provinces for a total of 660 million people," he said.

According to Colussi, AGB Nielsen gained valuable experience in measuring audience size during the Athens games in 2004 and the Sydney games in 2000.

Instead of providing national data, the company will release data by province. Colussi said it will be interesting to see how the viewing habits of one region of China differ from others.

He said the data gathered from non-urban areas will be especially valuable, as the Chinese countryside has yet to be studied in great detail.

Dr. Alberto Colussi

"If you have only urban data, you have only a little vision, you see only in the city," he said. "You don't see what's around. And that was a limitation."

He believes that China, as the host of the 2008 Olympics, will see a great increase in its domestic television audience.

Colussi also spoke about the nature of investment in the Olympics. He said that sponsorship of the Games is not a commercial investment, but rather a prestige investment. Advertisers and sponsors improve their image by being associated with a major global event.

AGB Nielsen usually sells the data it collects to television stations, so they can set their advertising rates, and to advertising agencies, so they can determine the demographic they are targeting.

However, during the Olympics, Colussi said that AGB Nielsen will release some general data from the Olympics for free, as a way to showcase his company's services. If organizations want more detailed information, such as audience gender and age, they can pay AGB Nielsen to arrange a package.

"This is quite a challenge for our company," he said. "But it is a challenge that we have faced in previous years and we have resolved it successfully."

Via:China.org

ArcSoft And CCTV.com offer IPTV Olympics

ArcSoft, Inc. announced that ArcSoft TotalMedia Theatre Net Edition has been chosen by CCTV.com as the online media player to bring the 2008 Beijing Olympics to viewers live on the Internet in China.

CCTV is easily the world’s largest TV network in terms of viewer numbers.

The market for the games in China on IPTV is huge; it is a nationwide obsession with massive amounts of national pride thrown into the mix.

An idea of how big the IPTV games audience could be comes from China Telecom, who say that 3,000 new customers are signing up each day for IPTV services, joining over half a million existing customers.

If that sounds reasonably impressive, those figures are for the City of Shanghai alone.

TotalMedia Theatre Net Edition offers OMA DRM 2.0 support; IP region identification and access protection and supports http streaming playback as well as HD resolution.

The broadcast will only be available for subscribers in China.

CCTV.com, China’s official internet/mobile platform broadcast institution of the 2008 Olympics, will be broadcasting the Olympic Games live online for viewers in China.

While allowing viewers to watch the games anytime they want on the Internet, this collaboration between CCTV.com and ArcSoft also ensures that the games broadcasted are protected, preventing them from being misused.

About CCTV.com
CCTV.com is the new media service platform of China Central Television (CCTV) and is the only organisation that can authorise others to air CCTV’s content online.

It holds a full network broadcasting licence in China, which includes web TV, mobile TV, and IPTV.

In Dec 2007, CCTV.com signed an agreement with the International Olympics Committee (IOC) on new media broadcasting rights, thus becoming the official internet and mobile phone broadcaster in China, Hong Kong and Macau for the 2008 Beijing Olympic Games.

About ArcSoft
ArcSoft, Inc. is a software developer of multimedia technologies and applications across desktop and embedded platforms.

Working closely with major OEM manufacturers, ArcSoft offers a full line of imaging and video solutions that enhance the features, performance, and user experience of mobile phones, digital cameras, optical drives, personal computers, and consumer electronics devices.

via:iptv-watch

The Shanghai telecom joins forces with Viewline in IPTV interactive entertainment

August 5: China Telecom Shanghai Research Institute and a leading provider of value-added business IPTV Zhejiang viewline communications (www.viewlinecn.com) announced the establishment of cooperation, both sides will use their own advantages and work together to create exciting interactive entertainment products IPTV .

Shanghai Research Institute of China Telecom Co., Ltd. is China Telecom product development and operations research major scientific research institutions, China Telecom Group is the R & D and innovation system an important part of China Telecom Co., Ltd. of Shanghai's major scientific research bases, the main China Telecom is responsible for the development of new products.

Line of sight communication is the IPTV value-added business area leading position in the company, in the December 13, 2007 Haitai innovative capital was 10 million U.S. dollars investment, domestic value-added interactive TV has been in the area of the largest investment. Perfect space-time director Song Song and Song Ke is a founder of wheat fields at the same time invited as independent directors. Its products include chess and card games, sports games, casual games, children's puzzle, quiz, e-Shuyuan, television pets, family, and other information centres in the three network terminals (IPTV, PC, mobile phone) operators on the integration of interactive entertainment products .

IPTV interactive communications line of sight of the value-added products in almost all of China Telecom's IPTV platform have practical applications. In particular, the industry is the most attention in the Shanghai Telecom IPTV, the provision of the four Card products Mahjong, Shanghai Doude Zhu, chess and spent pouring over the back Gongzhu, July actually completed Office of the game for a few more than 2 million active users Close to 40,000. Shanghai Research Institute of China Telecom and Shanghai Telecom jointly launched a series of Olympic sports games are really games will be IPTV to the 'game' level, 110-meter hurdles, shot, javelin and canoes 4, after the game on the line to Its exquisite quality and the effect of rapid movement popular now, traffic has more than 20,000.

Telecommunications and broadcasting operators in competition in the television media will use different means of competition, the IPTV value-added services to attract customers, improve the revenue side will have important significance. Taking into account the operators of China Telecom after the reorganization as a whole business operators, so the two sides agreed that in the IPTV, mobile phone, PC terminal on the three Sanwangrongge interactive value-added products is the future direction of value-added business, and is committed to the development of related products And promote.

Via:hc360

Beijing CMMB market at a glance

Last year in October, CMMB start in six Olympic cities and Guangzhou, Shenzhen trial, has so far covered 37 domestic cities, to welcome the arrival of the Olympic Games fully prepared.






CMMB:China Mobile Multimedia Broadcasting

(1) to provide digital radio and television programs, comprehensive information and emergency broadcasting service, and satellite transmission and terrestrial networks seamlessly integrating synergistic coverage, support public services.
(2) to support mobile phone, PDA, MP3, MP4, digital cameras, laptop computers and in cars, trains, ships and airplanes on the small receiving terminals, receive video, audio, data and other multimedia services.
(3) have independent intellectual property rights of mobile multimedia broadcasting technology, the system can operate, maintain, management, with radio-style, two-way services, operating under the requirements of expansion.
(4) support the integration of central and local operating system, with encryption authorized control management system, support for uniform standards and harmonization of operations, support national roaming users.
(5) system is safe and reliable, a security capacity, has a good scalable, able to adapt to the mobile multimedia broadcasting technology and business development requirements.

UTStarcom deploys IPTV video adv. network in China

UTStarcom Inc. (UTSI.Nasdaq) announced that Guangxi Telecom Company Ltd, a wholly- owned subsidiary of China Telecom Corporation Ltd (0728.HK; CHA.NYSE) in South China's Guangxi, has chosen UTStarcom's RollingStream Internet Protocol TV (IPTV) platform to deploy a new interactive advertising system. Guangxi Telecom is the first service provider in China to employ IPTV platform for building-based video advertising.

UTStarcom will provide Guangxi Telecom with 3,600 concurrent IPTV streams for the initial deployment of the interactive advertising system in 14 cities in Guangxi.

In the first phase, set-top boxes will be installed in supermarkets, department stores, office buildings and in Guangxi Telecom's facilities in Nanning, Liuzhou, Guilin, Qinzhou, Guigang, Wuzhou, Beihai and Baise.

Robert Wu, CEO of UTStarcom China, was quoted by media as saying that UTStarcom boasts rich experience in successfully deploying and promoting the advanced IPTV solutions in China and the rest of the world, which was again justified by the cooperation with Guangxi Telecom.

The company vowed to continue cooperation with leading service providers to offer innovative services to their customers. UTStarcom's RollingStream end-to-end IPTV system currently accommodates more than 850,000 live IPTV subscribers globally and maintains a current total system capacity of more than 2.5 million subscribers thanks to recent successful deployments in Chinese mainland with China Netcom and China Telecom, in India with Bharti Airtel, MTNL/Aksh and United Telecoms Limited, in Sri Lanka with SLT, in Japan with Softbank, in Latin America with Brasil Telecom and in Taiwan with Markwell.

New York Festivals Announces Partnership With China's SiTV

NEW YORK, NY, Aug 05, 2008 (MARKET WIRE via COMTEX) -- New York Festivals has formed an exclusive media partnership with China's SiTV -- (Shanghai Media Group), to be featured on the advertising program, XiYuan - Advertising Forum. XiYuan will showcase the New York Festivals' International Advertising Award's "World's Best Work (TM)" in an eight minute slot in each NYF branded episode. XiYuan has just celebrated its first anniversary and is the only television program in China dedicated to the advertising industry.

This strategic liaison between SiTV and the New York Festival is paramount to the success of the NYF's reach within China by targeting the more than 1 million people in China's growing advertising industry. Michael O'Rourke, NYF's President, and Jinjun Wu, XiYuan's Advertising Forum Host, have plans beyond broadcasting NYF's award winning work on XiYuan. Future projects include conferences and seminars, the translation of all award winning work, and NYF winners being interviewed and featured on XiYuan to further build its brand and showcase all its international winners. Jinjun hopes these ideas and events can become an educational platform for the Chinese advertising industry, where they can learn and understand international and western advertising strategies and values.

XiYuan is broadcast weekly every Wednesday on Shanghai iPTV (Internet Protocol Television) and then re-broadcast throughout following week. This premier Chinese advertising show features four new shows monthly. Three of XiYuan's programs highlight advertising guests culled from the creative, media, brand, and client arenas in a casual Q & A talk show format. The fourth show, Advertising Forum, airs the last week and offers lively panel discussion. Advertising Forum, under the XiYuan umbrella, showcases topics discussed by a panel of advertising experts interacting with the studio audience and moderated by XiYuan's host, Jinjun Wu.

According to Jinjun, "The opportunity to work with NYF has certainly given XiYuan better international content and program quality. It also opens the eyes of the local Chinese advertising fraternity to Western advertising values, insights, production and ideas. Many Chinese know the New York Festivals brand through our partnership, and this is definitely something for both our companies to celebrate." Jinjun commented that XiYuan's goals are to record, document and participate in the growth and development of the advertising industry in China, as well as become a communication platform for the advertising industry.

Ng Tian It, based in Shanghai as Executive Creative Director of Lowe China, while also overseeing Lowe's Beijing and Hong Kong offices was recently interviewed on XiYuan, discussing the direction that Lowe was taking in the Chinese market. "China is a key market and the market that matters for every company in the world. Everyone is sending their big guns here. Whatever you do here can make a difference," said Tian. "The New York Festivals involvement with SiTV is an excellent idea and collaboration... and one great way to break into the market, while also getting introduced to the NYF's award winning work."

Currently SiTV reaches approximately 600,000 households in Shanghai, and will expand to an additional 200,000 this August with the commencement of the 2009 Olympic Games in Beijing. XiYuan is hosted on a variety of China's advertising websites, including China's largest and most respected, www.cnad.com, which has a daily visitor count of 35,000 from the advertising, marketing and branding fields. In addition, XiYuan is licensed and released to Jiangsu TV, where it reaches an audience of approximately 80 million.

Shanghai iPTV is a digital video platform jointly developed and owned by the Shanghai Media Group (SMG) and China Telecom. Shanghai Media Group (SMG), formed in 2001, is a multimedia conglomerate of television/radio broadcasting, news and internet companies. With a staff of over 5,200 and total assets of 10.7 billion yuan, SMG is striving to become an influential multimedia presence in the Asia-Pacific region, and is focusing on becoming one of the world's biggest Chinese content distributors.

TANDBERG Television to Provide HD MPEG-4 AVC Encoders for NBC's Coverage of the Beijing Olympic Games

ATLANTA — TANDBERG Television, part of the Ericsson Group (NASDAQ:ERIC), has been selected to provide TANDBERG MPEG-4 AVC video processing solutions to NBC during the network's coverage of the 2008 Beijing Olympics from Beijing, China August 8-24. This is the first Olympics where MPEG-4 AVC will be used for HD content contribution and NBC will deploy a variety of TANDBERG Television products at the International Broadcast Center (IBC) in Beijing and in the US including HD encoders, professional receiver/decoders, multiplexers, modulators, IP adapters and other control equipment.

"Preparing for this major event required us to make very careful equipment, vendor and solution choices," said Dave Mazza, Senior Vice President, NBC Olympics Engineering. "Selecting TANDBERG Television for this project was easy. Their rock solid contribution and distribution products and the expertise of their team members allow us to continually raise the bar and provide our viewer's with exceptional picture quality."

NBC's HD coverage, sent to the United States via NBC's contribution network, will be encoded by TANDBERG Television EN8090 HD MPEG-4 AVC encoders. The raw video and audio feeds captured at the events will be transported from the IBC to the NBC studios for US Distribution, before post-production. The contribution feeds sent from NBC Universal to its cable affiliates will be compressed by TANDBERG Television encoders and delivered via MPEG-2 to the cable head-ends.

"NBC will offer the most in-depth Olympic coverage in history, and we are honored to support them as they embark on this unprecedented project," said Eric Cooney President and CEO of TANDBERG Television. "We look forward to working with NBC to deliver an outstanding broadcast of the Beijing Olympic Games to millions of viewers across the US."

The Shanghai telecom joins forces with The9 in IPTV game channel

Chinese Telecom Shanghai Corporation announced together with the ninth city that both sides will use the respective brand superiority, the technical superiority, the product superiority, the human resources, makes the first-class IPTV game channel together hand in hand. This act will give the IPTV value-added service the platform to bring the new commercial opportunity and the profit point of growth. 　　

At present the Shanghai IPTV number of users broke through 500,000 households, will estimate the end of this year, the number of users will amount to 800,000 households. It is reported that the ninth city has had custom-made 4 section of leisure games on June 1 for this channel body, political line short one month, the game user has surpassed 100,000 people.